PageRanking.com deploys a best practices approach to search engine optimization that is proven to improve rankings for websites that are looking to rank organically in search engines. Our approach has been implemented on hundreds of websites and is designed to address the known issues that sites face with search engine incompatibility. We carefully plan a customized SEO strategy that leverages our existing packages, but we know that each site require unique attention to achieve top rankings.
Here’s how our strategy works…
In addition to the process above, we have a few steps that are constantly evolving throughout the project. Search engine optimization is largely a trial and error process that requires fine tuning. Each of the following steps is unique to every site so we separate it from the graphic of our approach.
Project Manager Assignment
Each client is assigned a project manager that is in charge of their project. The project manager will share contact information with you and will be your main point of contact throughout the project. They are ultimately responsible for the success of the project and will be communicating with you throughout the process. Our project managers are highly trained and have optimized hundreds of sites. You’re in good hands.
Landing Page Identification
Depending on the number of keywords you are targeting in your package, we spend lots of time identifying landing pages to target for each keyword. Your homepage of the site can’t rank for every keyword, so we have to find quality pages for targeting search engine traffic. We work through your site to identify, create, and optimize landing pages that are relevant for visitors searching for specific terms. This is unique to our process and something that we custom tailor for every client.
On-Page Optimization
After a site, keyword, and a landing page analysis is completed, we carefully make SEO recommendations for your site. These will involve meta data changes, but often times address fundamental issues with the site’s programming. We’ll deliver a set of recommendations for you to correct. If you wish to have us complete the recommendations, we can do that for an additional fee. This process will ensure that the site is compatible and that search engines are able to index the site properly. This is the most important part of our optimization strategy and is what most SEO companies do not offer as part of their package.
